"PDP Gaming approached the creative agency OUST, where I was the Creative Director, with the goal of rebranding their company to appeal to a more focused demographic.

We were tasked with creating a new visual identity for PDP's range of headsets and controllers, targeting a more 'Pro' market.

My role in the project involved overseeing the creative direction and production of a product shoot that would help reposition PDP as the premier choice for serious gamers of all backgrounds.

The project was a success for the client, and the images were used to catapult the brand’s reintroduction to the gaming world.